Trajectory.
How I got here — told as the story it actually was.
Becoming.
I've always enjoyed organizing things and people. In college, studying industrial engineering and economics, I helped run academic conferences and produced short films for friends in cinema school — just for fun. My first formal jobs took me to international academic events: different countries, agendas, and people in the same room without anything falling apart. I kept ending up in places where people and resources needed to come together to make something exist, and I loved it.
Producing before AI.
After college, I worked in public service for over a decade. I led financial reengineering at a major public university, ran operational systems in state government, and eventually directed a 40-person team building digital platforms used by thousands of public servants across Mexico. The work was production at real scale — budgets, stakeholders, deadlines, political sensitivities, technical complexity.
Training for the new era.
I moved to California, adopted two dogs, and used the change of pace to retool. I went freelance and made deliberate room for learning — not "AI courses," but actual practice: production work where AI was infrastructure from day one. I helped Mexican brands launch their e-commerces, set up marketplace stores for US sellers, directed a small group of developers delivering new digital products for an indie creative studio in the Bay Area, and built an end-to-end AI-native marketplace platform — full stack, multi-layer AI pipeline, Stripe Connect integration, the whole thing. The work got more technically demanding, but the rhythm got calmer. Less politics, more craft.
AI-Native Producer.
The work I do today is the convergence of everything before: production at scale, technical depth, AI as infrastructure, and the discipline of moving things from vision to existence. I'm based in California, working with clients across the US and Mexico, building what comes next — usually inside other people's teams, sometimes on my own.